General American is a Fortune 500 financial service company with $20 billion in assets and $280 billion of life insurance in force. With over thirty years of experience in tax-qualified retirement plans, General American provides a full range of consulting, administration services and investment products for the participants, sponsors, and professional advisors of pension, profit sharing, and 401(k) plans.

In 1998, General American launched MemberLink to allow participants to view account balances online. By the end of the year, mhe.net added transactional features enabling participants to change contributions, transfer funds, model loans, and change allocations. These capabilities marked General American as a leader in the industry and helped establish the standard for fund management services.

To complement MemberLink and to maintain its lead in utilizing Internet commerce, General American asked mhe.net to build PlanSponsorLink in 1999. Through this addition, administrators are able to view vital information to help identify trends in investment and better serve its participants. PlanSponsorLink is a great example of dynamic content delivered through Internet channels that strengthen the customer relationship.

Most recently, General American upgraded its back-end record keeping system. mhe.net assisted in this undertaking by integrating both MemberLink and its sister site, PlanSponsorLink to ensure a transparent changeover for General American’s customers.

mhe.net’s history with General American exemplifies not only our technical abilities, but also our long-term commitment to our clients. mhe.net understands market pressures in today’s economy and strives to give our clients the technological edge to stand out in their industry.